The America Chemical Society was founded in 1876 and chartered by the U.S. Congress. It is the world’s largest scientific society. Its mission is to advance the broader chemistry enterprise and its practitioners for the benefit of Earth and its people. Its vision is to improve people’s lives through the transforming power of chemistry.
Magma works with the publication division of ACS to promote its scientific journals to Latin American scientists and engineers. Our goal is to generate leads and email signups through marketing funnel that are then handled by ACS sales team.
Market: Latin America / Segment: B2B / Industry: Chemicals / Services: Digital Strategy, Spanish SEO, Spanish SEM, Content Marketing in Spanish, Advertising.
RESULTS:
The contract started in 2019 where we created landing pages and online advertising material in Spanish. This was done for all the categories that ACS provides such as medicine, environment, food, chemical, oil, and gas. We also implemented online ads and strategic ad placement on scientific Latin American websites. In the words of ACS “We definitely are enjoying the results!!” and in 2020 we will increase our budget and start marketing to the Brazilian market.
The America Chemical Society was founded in 1876 and chartered by the U.S. Congress. It is the world’s largest scientific society. Its mission is to advance the broader chemistry enterprise and its practitioners for the benefit of Earth and its people. Its vision is to improve people’s lives through the transforming power of chemistry.
Magma works with the publication division of ACS to promote its scientific journals to Latin American scientists and engineers. Our goal is to generate leads and email signups through marketing funnel that are then handled by ACS sales team.
Market: Latin America / Segment: B2B / Industry: Chemicals / Services: Digital Strategy, Spanish SEO, Spanish SEM, Content Marketing in Spanish, Advertising.
RESULTS:
The contract started in 2019 where we created landing pages and online advertising material in Spanish. This was done for all the categories that ACS provides such as medicine, environment, food, chemical, oil, and gas. We also implemented online ads and strategic ad placement on scientific Latin American websites. In the words of ACS “We definitely are enjoying the results!!” and in 2020 we will increase our budget and start marketing to the Brazilian market.
